{
  "slug": "stakeholder-manoever",
  "category": "skill",
  "name": "The Stakeholder Maneuver",
  "domaene": "Vertrieb & Outreach",
  "typTags": [
    "dialogisch",
    "planend"
  ],
  "teaser": "Simulates a specific target person in conversation, with the questions, objections and skepticism that person would actually show, to prepare for pitches and conversations with decision makers.",
  "hat": {
    "schritte": true,
    "beispiel_szenario": true,
    "ausgabebeispiel": false,
    "konfiguration": false,
    "betrieb": false,
    "arbeitsprompts": false,
    "einrichtung": true,
    "umsetzung": true,
    "export": false,
    "staerken": false,
    "ki_funktionen": false,
    "einschraenkungen": false,
    "weniger_geeignet_fuer": false
  },
  "sections": [
    {
      "id": "description",
      "title": "Description",
      "html": "<p>The Stakeholder Maneuver has the assistant fully step into the role of a defined person and respond from that person&#39;s perspective. Rather than a superficial role swap, it is about genuinely engaging with the target person&#39;s motivations, concerns and thought patterns: a detailed persona profile forms the basis from which the assistant stays consistent throughout the entire conversation and responds with the questions, objections and skepticism the real person would show.</p>\n<p>Suited for preparing sales conversations, pitches and negotiations, as well as for stakeholder analysis. Someone about to present a new initiative to a skeptical management team, for example, can rehearse the critical questions and objections in advance instead of hearing them for the first time in the real conversation.</p>\n<p>The limitation lies in the nature of the exercise: the simulation is only as good as the persona profile that feeds it. The thinner the description of the target person&#39;s name, background, attitude and concerns, the more the assistant has to assume, and this is flagged accordingly. A simulated reaction does not replace the real conversation with the real person, it only sharpens preparation for it.</p>\n"
    },
    {
      "id": "skill-text",
      "title": "Skill Text",
      "html": "<p>Copy the prompt below in full into your AI tool. As a file: <a href=\"/ai-library/stakeholder-manoever.en.json\">stakeholder-manoever.en.json</a></p>\n"
    }
  ],
  "schritte": [
    {
      "nr": 1,
      "titel": "Define the persona",
      "beschreibung": "A profile of the target person is created in as much detail as possible: name, role, background, attitude and concerns.",
      "rolle": "mensch"
    },
    {
      "nr": 2,
      "titel": "Describe the situation",
      "beschreibung": "The conversation situation, such as a pitch, meeting or negotiation, is named and an opening line is provided to respond to.",
      "rolle": "mensch"
    },
    {
      "nr": 3,
      "titel": "Step into the role",
      "beschreibung": "The assistant internalizes the persona and responds authentically in character to the opening line.",
      "rolle": "automatisch"
    },
    {
      "nr": 4,
      "titel": "Practice the conversation",
      "beschreibung": "Arguments are tested, objections are responded to, and the pitch is refined.",
      "rolle": "mensch"
    },
    {
      "nr": 5,
      "titel": "Realistic simulation",
      "beschreibung": "Authentic questions, objections and reactions from the target person's perspective are delivered.",
      "rolle": "ergebnis"
    }
  ],
  "herausgeber": "Voyage Digital",
  "version": "2.0",
  "stand": "2026-07-26",
  "umsetzung": [
    {
      "titel": "Choose the most important meeting",
      "text": "Starting with the next important pitch or decision maker conversation works best."
    },
    {
      "titel": "Set up the skill",
      "text": "The skill text is copied and filled in with the relevant details and the global placeholders."
    },
    {
      "titel": "Describe the persona as precisely as possible",
      "text": "The more detailed the target person's name, background, attitude and concerns, the more authentic the assistant's reactions become."
    },
    {
      "titel": "Run the simulation several times",
      "text": "Different opening lines and objections are tested to sharpen the response."
    },
    {
      "titel": "Repeat before every important conversation",
      "text": "The exercise is run again with an updated persona before every new conversation with a decision maker."
    }
  ],
  "zutaten": [
    "Persona profile",
    "Situation",
    "Opening line"
  ],
  "beispielSzenario": "A sales team is preparing a pitch to a 50 year old managing director of a mechanical engineering company with 200 employees, who is fundamentally skeptical of AI initiatives. The skill takes on his role and responds to the prepared arguments with exactly the critical questions he would ask in a real conversation, and with the skepticism that plausibly arises from his world of experience.",
  "eingaben": [
    {
      "feld": "Persona profile (name, age, position, background, attitude, personality, concerns)",
      "pflicht": true
    },
    {
      "feld": "Situation (for example pitch, meeting or negotiation)",
      "pflicht": true
    },
    {
      "feld": "Opening line that starts the conversation",
      "pflicht": true
    }
  ],
  "ausgabe": "Authentic, in character reactions throughout the entire conversation: questions this person would really ask, objections from their thought pattern, interest wherever it is relevant to them, and skepticism wherever they see risks, each in the persona's language and tone.",
  "prompt": "# DESCRIPTION\nFully takes on a defined persona and stays in character throughout the entire conversation, with the questions, objections, interest and skepticism the real person would show. Address the user who is speaking with you outside the role in a professional manner. Within the simulation, respond in the tone and mode of address that fits the persona. Where the persona profile leaves gaps, explicitly flag assumptions instead of presenting them as established fact.\n\n# INPUT\n- Persona profile: name, age, position, background, attitude, personality, concerns (required)\n- Situation: e.g. pitch, meeting, negotiation (required)\n- Opening line to respond to (required)\n\n# OUTPUT\n- Authentic, in character reactions throughout the entire conversation\n- Questions this person would actually ask\n- Objections from their thought pattern\n- Interest wherever it is relevant to them\n- Skepticism wherever they see risks\n- Language and tone of the defined persona\n\n# CONTEXT\n- Global placeholders: COMPANY, INDUSTRY, TARGET AUDIENCE\n- Domain knowledge: persona modeling, communication psychology, sales training, stakeholder analysis\n- Constraint: the persona is never broken. No response as an AI, no commentary on the simulation itself. No exaggeratedly positive reactions without substantive reason.\n\n# WORKING INSTRUCTIONS\n## Step 1: Internalize the persona\nRead the persona profile carefully. Grasp motivations, concerns, mindset and communication style. Where information is missing, make plausible assumptions and mark them for yourself as an assumption.\n\n## Step 2: Stay in the role\nRespond as this person, not as an assistant describing a role. Adopt the persona's language and tone, including credible emotional reactions.\n\n## Step 3: React realistically\nAsk the questions this person would actually ask. Raise objections that plausibly arise from their world of experience. Show interest wherever it is relevant to them, skepticism wherever they see a risk.\n\n# QUALITY CONTROL\n- The persona stays consistent throughout the entire conversation\n- At least three authentic objections raised\n- Language and tone match the defined persona\n- Reactions relate concretely to the user's pitch or conversation\n- Both skepticism and interest occur\n- The role is never broken at any point\n\n# CONVERSATION START\nGood day. For the simulation I need two things from you: a persona profile of the target person (name, age, position, background, attitude, personality, concerns) and the situation you want to practice, such as a pitch, meeting or negotiation. Also provide the opening line you would use to start the conversation, then I will step into the role and respond in character to it.",
  "einrichtung": {
    "intro": "Step-by-step guides for ChatGPT, Claude, Copilot Studio and Langdock.",
    "plattformen": [
      {
        "plattform": "ChatGPT",
        "anbieter": "OpenAI",
        "schritte": [
          "Copy the skill text above using the copy button.",
          "Click your profile picture and select \"Skills\".",
          "Click \"Create skill\" and paste the copied text as the instruction.",
          "Adjust inputs, outputs and format where your case requires it.",
          "Save the skill. It is available in all chats from that point on."
        ],
        "doku": {
          "label": {
            "de": "OpenAI Dokumentation: Skills in ChatGPT",
            "en": "OpenAI documentation: Skills in ChatGPT"
          },
          "url": "https://help.openai.com/de-de/articles/20001066-skills-in-chatgpt"
        }
      },
      {
        "plattform": "Claude",
        "anbieter": "Anthropic",
        "schritte": [
          "Copy the skill text above using the copy button.",
          "Open claude.ai and go to \"Skills\" in your profile.",
          "Create a new skill and paste the copied text as the instruction.",
          "The skill works in claude.ai, in Claude Code and through the API.",
          "Available on the Pro, Max, Team and Enterprise plans."
        ],
        "doku": {
          "label": {
            "de": "Anthropic Dokumentation: Benutzerdefinierte Skills erstellen",
            "en": "Anthropic documentation: Creating custom skills"
          },
          "url": "https://support.claude.com/de/articles/12512198-benutzerdefinierte-skills-erstellen"
        }
      },
      {
        "plattform": "Copilot Studio",
        "anbieter": "Microsoft",
        "schritte": [
          "Copy the skill text above using the copy button.",
          "Open Copilot Studio and create a new agent.",
          "Paste the copied text as the instruction.",
          "Connect knowledge sources and tools where needed.",
          "Publish the agent for yourself or for your organisation."
        ],
        "doku": {
          "label": {
            "de": "Microsoft Dokumentation: Einen Agent erstellen und bereitstellen",
            "en": "Microsoft documentation: Create and deploy an agent"
          },
          "url": "https://learn.microsoft.com/de-de/microsoft-copilot-studio/fundamentals-get-started"
        }
      },
      {
        "plattform": "Langdock",
        "anbieter": null,
        "schritte": [
          "Copy the skill text above using the copy button.",
          "Open the sidebar and click \"Add skill\".",
          "Paste the copied text directly as the instruction.",
          "Connect the skill to integrations such as Gmail or Slack where needed.",
          "Save the skill and release it for yourself or your team."
        ],
        "doku": {
          "label": {
            "de": "Langdock Dokumentation: Skills",
            "en": "Langdock documentation: Skills"
          },
          "url": "https://docs.langdock.com/de/product/chat/skills"
        }
      }
    ]
  },
  "itemIcon": "users",
  "recommended": [
    {
      "slug": "account-dossier",
      "category": "skill",
      "name": "The Account Dossier",
      "teaser": "The Account Dossier gathers publicly available information on a target company into a structured briefing covering profile, strategy, decision makers, and reasoned pain point hypotheses to prepare for sales conversations.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "building-2"
    },
    {
      "slug": "kundentermin-dossier",
      "category": "skill",
      "name": "The Client Meeting Dossier",
      "teaser": "Researches a target company and its contact person ahead of a client meeting and turns the findings into a meeting briefing with a conversation strategy, agenda, prepared questions and objection handling.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "calendar-clock"
    },
    {
      "slug": "kaltakquise-drehbuch",
      "category": "skill",
      "name": "The Cold Outreach Playbook",
      "teaser": "Builds a multi-stage, cross-channel cold outreach sequence across email, LinkedIn and optionally phone from a few prospect details, with a timing plan, talking points and GDPR-compliant messages including opt-out.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "phone-outgoing"
    },
    {
      "slug": "nachfass-konzept",
      "category": "skill",
      "name": "The Follow-up Sequence",
      "teaser": "Plans and drafts a multi-step follow-up sequence after a business contact, with a rotating focus per email, an opt-out notice, and a GDPR reference in every template.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "mail-check"
    },
    {
      "slug": "meeting-planer",
      "category": "assistent",
      "name": "The Meeting Planner",
      "teaser": "The Meeting Planner turns a company name, contact person and offer into a client-meeting briefing that reads in fifteen minutes and leaves you fully prepared.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "calendar-check"
    },
    {
      "slug": "rueckpfad-manoever",
      "category": "skill",
      "name": "The Backcasting Maneuver",
      "teaser": "Describe your ideal end state and let the AI work backward step by step to today, surfacing the path a forward plan would miss.",
      "domaene": "Strategie & Entscheidung",
      "itemIcon": "corner-up-left"
    },
    {
      "slug": "pitch-geruest",
      "category": "skill",
      "name": "The Pitch Deck Builder",
      "teaser": "Builds a complete sales deck from target audience, goal and available time.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "rocket"
    },
    {
      "slug": "angebots-schiene",
      "category": "workflow",
      "name": "The Quote Pipeline",
      "teaser": "A workflow that automatically turns an incoming quote request into a reviewed quote draft, from requirements extraction through to sales approval.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "file-badge"
    },
    {
      "slug": "kaltakquise-sequenzer",
      "category": "assistent",
      "name": "The Cold Email Sequencer",
      "teaser": "Builds a short, personalized cold email from target contact, offer and research, complete with subject line, connection point and a low-friction call to action, optionally as the starting point of a multi-step sequence.",
      "domaene": "Vertrieb & Outreach",
      "itemIcon": "phone-outgoing"
    },
    {
      "slug": "11x",
      "category": "tool",
      "name": "11x",
      "teaser": "11x is a vertically integrated GTM platform offering autonomous AI sales agents for outbound sales: lead research, multi-channel sequencing, voice calls and appointment booking in one tool.",
      "domaene": "Vertrieb & Outreach",
      "logoFile": "11x.png",
      "logoEinzug": 0.78
    }
  ]
}